Making your business case—whether via a full written plan, slide deck, or formal presentation—is demanding. Putting your key thoughts down on paper not only lets you figure out how all the pieces go together, but it also helps you engage potential investors, partners, and employees to support your vision.
A highly experienced business executive and investor will explain how the architecture of your business idea drives your plan. It will cover:
- The “rules” that shape good business plans
- How to analyze your assumptions
- How investors assess a plan